About Us

The digital revolution is moving fast and spurring massive disruption and transformations in every sector. Companies are finding it difficult to find, attract and retain strong digital marketing leaders because the pool of qualified candidates is small and the demand is high and growing.

          The MAB Group was founded to help marketers fulfill their unmet demand for truly personalized marketing. We continuosly aim to be your go-to for personalized marketing consulting. We are the first source to provide marketers an operating approach that will model brand data against consumer databases to create look-alike consumers. Then, we reach these consumers with relevant messages throughout their purchase journey. The MAB Group has assembled a first class team of proven marketing leaders with over 35 years of combined experience. Our highly skilled team will lead new client discovery assessment and implement a digital marketing ecosystem enabling marketers to deliver 1:1 personalized marketing like never before. Our distinctive competencies and extensive experience make us uniquely qualified to immediately add value and drive results. So, let’s start a conversation.

WHY US

We will help you connect to people individually like no other option. With us, you will reach more people because our database has over 95% of individuals nationwide, while alternatives only have segments and no individual data.  With other options, over 80% of your reach is wasted and 100% isn’t targeted to people individually. Your reach will be 100% human when you work with us.

Our Unique Selling Point:

We enable you to isolate people most likely to convert at scale to maximize your sales.  We model your data with our 300 million consumer database to enable you to go beyond segmentation and accurately target people individually based on their likelihood to buy, driven by the following insights:

• Who they are: Name and Contact Information
• What they’ve done: Behaviors
• How they think, feel, and react to certain messaging: Motivations
• Attractiveness to your specific product and/or offer: Propensity to Buy

Leadership

Meet MICHAEL A. BUCZKOWSKI, Founder & CEO :

DELIVERY OF RESULTS is deeply embedded in his DNA. Throughout his career, he has consistently exceeded expectations.  Marketing, data, and tech savvy, he’s a triple threat – offering maximum value. With entrepreneurial, agency, and client experience, he brings a unique multi-faceted perspective to The MAB Group.

He’s a unique and proven digital marketing executive. At his core is the skill to navigate the new digital world by successfully operating at the intersection of marketing and technology.

He is a leader rooted with several key strategic capabilities – seeing before others see, understanding before others understand, acting before others act. He has spent over ten years blending marketing and technology into digital solutions that have had commercial success with leading companies including Visa, Coca-Cola, MillerCoors, Capital One and US Bank. The challenges and opportunities for businesses in the digital age are enormous. To meet these new digital challenges, his versatility has been perhaps his single most important success factor. He has had the dual tasks of both developing digital solutions for companies’ clients as well as creating the internal ecosystem needed to deliver success. He has operating experience, management, marketing and sales skills, along with a strategic mindset and vision to successfully lead in an increasingly digital future. Importantly, he has experience creating and commercializing digital marketing solutions built with the right strategic framework and modular business requirements to address future demands.

Mike is a growth-focused, senior executive passionate about leading teams and expanding core competencies to win. Plus, he has proven experience developing and motivating high performing teams by creating a work environment that leverages individual and collective talents to deliver better than planned business results. As a decisive leader with demonstrated revenue, profit, and organizational-building skills, working with leading global brands, new brands, and at large agencies, Mike brings immediate results. He has started and sold two companies. Recently, he held the position of the first Chief Marketing Officer at UCLA, recruited to create a global digital marketing ecosystem. He accomplished this task in the creation of UCLA Global Online and UCLA’s Silicon Beach Innovation Lab. Now, Mike is back in the city he is proud to call home, Chicago, and he is eager to lead The MAB Group in helping other companies create personalized marketing by implementing the digital marketing ecosystem that Mike created.

Mike’s distinctive competencies and extensive experience make him uniquely qualified to lead The MAB Group in immediately adding value and driving results to your company.  In addition to the consultations offered by our company, The MAB Group, Mike is available for speaking engagements, as well as board of director assignments.